ODM Consulting

New design and online strategy that boosts brand trust

Client

ODM Consulting

Year

2022

Role

Visual Designer

Responsibilities

  • Bechmarking

  • Prototyping

  • Information architecture

  • Visual Design

  • Web Development

Overview

Redesign of the new digital identity of the technology consultancy ODM. The design and structure of the corporate website and the blog was done jointly with the client’s marketing team based on the conclusions of the benchmark in which the competition and good practices in the sector were analyzed.

A re-designed page prepared for the growth of the new portfolio of services

We start with a benchmarking of the pages of the sector and the competition and define the objectives and architecture of the new page. We took SEO into account in the architecture.

Then we made some wireframes of the main pages with the client and defined the design components. Here we test with the customer persona and iterate some components.

We made some prototypes in high definition and later we deployed the design throughout the site.